Hala Kaddoura is a multidisciplinary creative, who works across marketing, communications, community events, exhibitions and social impact programs. She is a natural connector. Her superpower is her creative energy, multicultural experience, and entrepreneurial spirit. She knows how to find opportunities & partnerships, and outreach and execute.
Hala has worked as a Social Media Manager at the Sundance Institute and Sundance Film Festival for the year-round labs and programs, including the Indigenous Program, Women in Film, Creative Producing, Documentary, and Theater programs. Also, in partnership with Michelle Satter, (Founding Senior Director of Sundance Institute's Artist Programs) and Tara Hein-Phillips, Hala led and produced a hybrid 6-months filmmaking program in Arabic, in partnership with the CARE organization.
She also has worked with independent filmmakers and artists, devising and strategizing marketing and communications plans for distribution, fundraising, outreach, visibility, and reach. Among those collaborators are award-winning filmmaker Anna Fahr, Karim Kassim, and emerging artists Sarah Richani, and Walid Kaddoura.
As an Artist Manager, Hala has introduced and managed artist Walid Kaddoura, in Beirut, Lebanon, to Doha, Qatar x in partnership with artist and curator artist Bachir Mohamad at the echo of Lost Innocence exhibition at the Msheireb Museum in September 2024— in collaboration with Qatar Charity. In addition, to Dallas, Texas—in partnership with Wayward Coffee. Co at a salon: Artist Talk & Show in January 2024.
Hala holds an MFA in Art Practice from the University of California, Berkeley (2022), and a BS in Business Marketing with a minor in Sociology from the Lebanese American University in Beirut (2013).
Hala is passionate about art, film, culture, community, panels and dialogue. She believes that impact happens there. In Los Angeles, Hala also co-founded the Arab Media Arts Collective, along side Sam Shaib and Louay Khraish. In addition, at the Sundance Institute, Hala became a consultant on Arab and Middle Eastern films for the institute and served as a reviewer for the Sundance’s Documentary Fund.
She was awarded +$16K in grants and funding by Sultan Sooud Al-Qassemi, the Berkeley Center for New Media, UC Berkeley’s Sultan Program in Arab Studies, Center for Cultural Innovation, and LA Review of Books Publishing Workshop.
Hala exhibited and showcased her work at the Worth Ryder Art Gallery, the Berkeley Art Museum and Pacific Film Archive, Refugee Eye Gallery in San Francisco, and at Arab Women in the Arts by the Arab Film and Media Institute (AFMI).